info@esg.com
"For their new paper, Watts, Stanford PhD student Qianqian Li, and Christina Zhu of the Wharton School examined the behavior of retail investors around more than 54,000 ESG-related news events for nearly 3,300 publicly traded firms between 2015 and 2022. Over that time, they found, retail trading increases by 6% on ESG news days compared to non-event days (and by 8% post-2020). They then went further to try to determine why trading increased."
Link: https://insights.som.yale.edu/insights/investors-care-about-esg-related-news-when-it-impacts-returns